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Jeffrey English NJ Shares How To Keep Your Graphic Design Business Afloat During COVID-19

Everyone has been affected by COVID-19 in one way or another, and it can be difficult to know how to keep your business afloat during this difficult time. There are a few tips below that will help you understand what your best options are as you try to keep your business steady until you can weather the coronavirus outbreak. Continue reading if you need some inspiration while wondering what to do next.

Look For Growing Clients

Jeffrey English NJ recommends that you look for new clients who are already growing. You want to reach out to businesses that are thriving because they are selling masks, gloves, hand sanitizers, and offering cleaning services. You might work with apartment complexes that are marketing to those who have lost their homes, and you could even help create graphics for local agencies that want to support citizens during COVID-19. If you can find a few clients who are growing rapidly, you will still have quite a lot of work to do when the pandemic is over.

Create Passive Income On Your Website

You should try to create as much passive income as you can on your website. Your business can make money from ads that are posted by partners, and you can choose from different ad styles depending on what you are looking for. For example, you can use affiliate ads to make a commission on each sale that comes through your ad. You can use PPC ads to make money every time someone clicks, and you can even combine these ads to get the best results.

Continue Blogging

Jeffrey English NJ recommends that you continue blogging as much as you can. When you are blogging about your company, you can give advice to other businesses that need help. You might even pick up new clients who are trying to grow their businesses. They might reach out to you because they need help with graphic design, and they will continue to work with you when the pandemic is over.

Try To Broaden Your Customer Base

You should try to broaden your customer base as much as you can. You can work with businesses around the country, and you can give them a new spin on the marketing they have already used. For example, you can ask to work on new ads for the company that sold you your face masks. You can help his company make their marketing look better, and you might begin to redesign all their marketing over time.

You should also look for companies that you have not worked with before. Do not be afraid to reach out to businesses that seem to need help with graphic design. You can work with them to make their businesses look that much better, and they will continue to work with you when the pandemic is over.

Continue Creating

Even if you are not working on a specific project right now, you should continue creating as much as you can. As mentioned above, you can continue blogging so that you can reach many new customers. By doing so, you can show that you have new ideas they might like to try. You can begin to indulge in some personal projects you would like to work on, and you can grow as an artist instead of stagnating while you sit at home.

Apply For Small Business Loans

You should not be afraid to apply for small business loans or grants. You can get the assistance that will help you remain in operation, and you can look for payment plans that will be favorable once the pandemic is over. If you think that you can survive without loans, you should continue working as you have been.

Reach Out To Clients

You should reach out to clients simply to make sure that they are alright. This is a good way to gain some goodwill with your customers, and you might ask them if they are offering any COVID specific options that you should create marketing for. You want your customers to know that you support them no matter what they are doing even if they completely shifted their business plans.

Conclusion

As you try to keep your company afloat during COVID-19, you should use these tips to grow your business, continue working, and gain the financial support you need. You do not want to stop working, and you should try to find new clients who might be spread around the country. This is the perfect time to change your company’s outlook for the better